SiteCRM
Connect your site to your CRM
An approved request creates or updates the matching record.
Website and formsSoftware & API integration
Connect your software, APIs and business data
Software integration eliminates duplicate entry and keeps data up to date across your CRM, ERP, website, APIs and databases. Each connected system retains a clear role, with an agreed source of record.
Understanding software integration
What is an integration between your systems?
Software integration allows two business applications to exchange data such as a contact, status, order or document. It eliminates duplicate entry and keeps information consistent. Automation organises the steps of a process, while an integration moves data between tools. The two often work together but serve different purposes.
System ASystem Bsystem of recordshared identifiertransfer rulesContactLog14:01 · Contact syncedA → B
Software integration and data synchronisation use casesWhich software should you connect
Which software should you connect
and which data should you synchronise?
A software integration is useful whenever the same business information exists in several tools. These are the most common connections between websites, CRM, ERP, APIs and databases.
Synchronise contacts
One client record, current in the tools that need it.
CRMERPconfirmedPortal
Share an order status
What the ERP confirms becomes visible elsewhere.
ERP and managementFeed an analytics tool
Authorised data from several systems lands in one place.
SaaS toolsCRMAPI
Call an external API
A third-party service is used inside your processes, with its limits.
Third-party APIsReconcile two databases
Identify matches, gaps and duplicates.
DatabasesRemove double entry
End manual re-keying between two applications.
Mail and calendarsokokretried
Trace the exchanges
Keep a log of transfers, errors and retries.
Document spacesConnected business systems
Connect the software your teams already use
The goal is not to add another tool, but to synchronise data between your existing business systems. Your teams keep working in their usual software with reliable, up-to-date information.
Each exchange is limited to the data required, and logged so it can be checked.
CRMERPAPIDatabaseWebsiteSaaS toolsDocumentsReportingIntegration layercontactCRM → Reporting · contact · transferring…
After go-live
Your software integrations remain reliable
A software connection relies on APIs, formats and third-party services that change over time. After go-live, we monitor exchanges, errors, quotas and any technical change that could affect synchronisation.
Support activecontinuous cycle · pass no. 1Recurring payment · defined in the contract
Exchange monitoring
Transfer errors and outages are detected quickly.
Following API changes
A change on the vendor's side can require adapting the connection.
Consistency checks
Differences between two systems are spotted and corrected.
Usage limits
Volumes, quotas and the cost of connected services stay visible.
This support applies across all six solution families. It is not a seventh offer.
Identify the software and data to connect
Tell us which information your teams copy from one tool to another. We assess the available APIs, access rights and the most reliable integration approach.
Frequently askedFrequently asked questions about
Frequently asked questions about
integrations and connected systems
Sometimes. Some vendors reserve API access for certain plans, or charge by volume. We identify those conditions during scoping, so they are not discovered mid-project.
The transfer is queued rather than lost, then replayed under the agreed rules. Failures stay visible, and duplicates are checked on retry.
Often yes, through its database, an export or a dedicated gateway. The approach depends on what the system actually exposes and on the permissions available.
No. Some offer no suitable access or require a subscription with limits. We check these conditions before confirming scope.
Not necessarily. Frequency depends on the need and the tools’ capabilities. It is defined alongside recovery rules for interruptions.
Yes. An AI solution relies on paid services — AI models, hosting, automation platforms, software connections — billed by subscription for as long as it runs. Synode never absorbs these costs. You choose: either you take our support service and we handle running, monitoring and maintenance for a recurring payment set out in the contract; or you do not, the solution is delivered and deployed, and you subscribe to and pay those services directly with the providers. In both cases the amounts are estimated before work starts.